“I highly recommend Graeme Boorer who has a vast wealth of CRM knowledge and experience, which he shares in his engaging style.
Debra Cross, Graduate School of Business – Qld University of Technology.
“Graeme’s CRM expertise has provided me with a raft of invaluable tools in the areas of segmentation and customer value creation - two of the most important areas for a forward thinking organization. His presentation method is both engaging and logical, and his knowledge, backed up by a wide range of real life experiences, second to none.”
Nick Ferraro, Telstra Corporation
“Graeme’s clients have spanned multiple industries, from telecom and finance to media firms, technology companies, and even utilities, but in our view his methods are universally applicable, and his enthusiasm and energy are contagious.”
Don Peppers and Martha Rogers, Ph.D.
“Based on my close working relationship with Graeme, I can highly recommend him to anyone who wants to become up to date on the latest developments in CRM, database marketing strategy and practice. He is a creative and imaginative expert who sees advantages that others miss.”
Arthur Middleton Hughes, Author of Strategic Database Marketing
“Your seminar was indeed an inspiration … our team armed with the knowledge you shared with us, is already fleshing out more strategies than we can bring to action.
Gail Schurer (Ms), Executive Director & CEO, The Royal Children’s Hospital Foundation, Qld
“Graeme our door is always open to you., we will certainly let our colleagues in the not-for-profit sector know of the professionalism and value of your programs on the power of analytical CRM.”
Gail Schurer (Ms), Executive Director & CEO, The Royal Children’s Hospital Foundation, Qld
“Graeme is a most capable and skilled consultant I derived benefit from his consulting services in a very difficult and complicated share dispute in which he assumed the role of honest broker. The results of this negotiation were successful due in no small measure to the fact that Graeme displayed independence backed by straight talking and incorruptible honesty.”
Bruce J. Taylor, Director
“Graeme is a most capable and skilled consultant with a solid track record of successfully partnering with large corporates with complex customer management problems. Among his extensive skill set is the key ability to collaborate successfully with stakeholders involved in large organisations.
Frank Barrot, General Manager Sales, Telstra Corporation
I have no hesitation in recommending Graeme as a trustworthy, reliable and knowledgeable consultant who I am confident can add considerable value to your customer management, sales and marketing operations.”
Frank Barrot, General Manager Sales, Telstra Corporation
“Graeme has wisdom borne of experience that enables him to take a high level overview of an enterprise. We found his input to be of significant value as he clearly identified the key issues and worked well with our executive team.”
Paul Ahearne, CEO, Locums Group
Graeme thinks strategically and big picture yet has the capacity to also get down to understanding user system needs and customer service outcomes.
Ann Marie Docherty, Executive Director, Chamber of Commerce & Industry, WA
Graeme was professional, courteous and eager to take good counsel on how he could make a greater contribution to the business.”
Ann Marie Docherty, Executive Director, Chamber of Commerce & Industry, WA
Graeme has a deep knowledge of customer management strategies and tactics, based on many years of experience. He is also a pleasure to work with.
David Raab, Owner, Raab Associates, USA
“Graeme has a deep understanding of the business of Customer Relationship Management with many years of qualified experience in this field.
Yvonne Parle, Program Manager, Chamber of Commerce & Industry, WA.
“Graeme is a strategic thinker and challenges operational thinking when setting the vision forward. He is very personable and engaging whilst comfortable from “C” Level management to Technical staff with a good understanding of the behaviours and motivations of the different groups within organisations.”
Yvonne Parle, Program Manager, Chamber of Commerce & Industry, WA.
“Graeme was instrumental in educating key personnel within the organisation to understand what enormous change the CRM Project was going to bring and thus equip the organisation with the necessary information needed to correctly understand the ensuing risks and benefits.”
Yvonne Parle, Program Manager, Chamber of Commerce & Industry, WA.
“Graeme has boundless energy and enthusiasm for solving the problems of clients and partners. These qualities are encapsulated in a highly motivated, forward looking innovator who also cares a great deal about keeping the customer happy.”
Brett King, CEO, American Academy of Financial Management, Author Bank 2.0
“Graeme provided us the insights and the know-how we needed to build a scalable CRM infrastructure, measurable database marketing programs, and an integrated leads management process.
Michelle Perkins, Director of Marketing, Adobe Inc USA
“As a result, we were able to leverage our direct marketing activities as a part of our overall regional marketing campaigns and maximize results through our regional call centre and customer support centre. And more importantly, the CRM infrastructure and leads management process enabled us to better manage the multi-channel distribution and maximize our revenue.
Michelle Perkins, Director of Marketing, Adobe Inc USA
Graeme was a valuable member of our team who has high integrity and strong leadership.”
Michelle Perkins, Director of Marketing, Adobe Inc USA
“Graeme is a high level futurist who is able to spot with exceptional levels of accuracy, technology and market trends that offer significant new business opportunities. His integrity and professionalism is of the highest order.
Neville Christie, Chairman, C.E.O. Mentor Pty Ltd
Graeme is a high level strategic consultant well able to add considerable value to companies seeking to gain customers, communicate with customers, add value to customers. He is also a professional speaker and communicator of the highest international standards.
Neville Christie, Chairman, C.E.O. Mentor Pty Ltd
Graeme built Macquarie’s executive understanding and buy-in for customer relationship strategies and how they can be deployed in financial services. Additionally, Graeme assisted Macquarie define, implement and then utilize technical solutions to support these strategies.
Robyn FitzRoy, Former Executive Director, Macquarie Bank Limited
“Graeme, your seminar has given us invaluable tools and ideas to begin to unleash the immense power of our databases, to date under-utilised. The seminar has inspired creative thoughts and solutions that will take us way beyond anything seen or achieved before.”
Robyn Mayne, News Limited
“Graeme proved to be instrumental in bridging the gap between the Vendor and the Client, translating industry speak to the client, fluidly liaising with the Vendor and ensuring accurate and sensible expectations were set and met by both parties.
Andrew Rosson, Senior Systems Engineer, Oracle Corporation
“Graeme’s passion and foresight for CRM, modern SOA and Enterprise 2.0 technologies ensured that his client was well represented and equipped to firstly consider, and then begin upon the most massive cultural and strategic business transformation ever undertaken by the business.”
Andrew Rosson, Senior Systems Engineer, Oracle Corporation
“Graeme proved himself a champion of customer-focused initiatives; seamlessly he worked with all personnel across divisions, he proved himself reliable, trustworthy, easy to work with and enthusiastic. Graeme was not just a consultant, but also a partner in helping Macquarie achieve its objectives. “
Robyn FitzRoy, Former Executive Director, Macquarie Bank Limited.




